IT'S A POOL PARTY: OLIVER JAMES LAUNCHES THE DOUBLE LILO

SHARE

 

Oliver James, creator of the world’s finest luxury upholstered pool floats, introduces two new double lilos, exclusively available on oliverjameslilos.com. Perfect for the haute Hamptons style set, ‘The Doubles” are designed to fit two people, or to give extra space to a single user, and embody the traditional design aesthetic of the signature classic bar stripe that Oliver James has become known for.

Inspired by iconic destinations such as the Hamptons and Los Angeles, the timeless design pieces complement a beach, poolside, garden, or boat experience. ‘The Doubles’ are the latest addition to the Oliver James collection, drawing inspiration from life’s beautiful experiences and creating memories with friends and loved ones. ‘The Doubles’ come in two different colourways: the Shore Linen double lilo in beige and white, and the Shore Regatta, in blue and white. The Oliver James collection already includes nine single lilos within three ranges: Lisos, Panama, and Shore, starting from $975.00 USD.

Set to redefine the poolside experience and making for a more sustainable alternative to cheap, plastic inflatables, every stylish Oliver James lilo is created to be enjoyed both in and out of the water, thanks to their practicality and high calibre production methods that ensure comfort, durability, and longevity. In addition, to reflect their aspirational price point, all lilos are manufactured with the finest fabrics sourced in Spain and the US, resulting in aesthetically pleasing products of the highest quality possible. 

Oliver James founder Oliver Micklewright shares, the original lilos our family had in France were double lilos. I have so many fond memories of relaxing on them with my parents and friends, talking away the summer days. The content and philosophy around our doubles are all about trying to convey that they are made to be shared and enjoyed, to facilitate a quintessential summer experience.

 

How do Oliver James lilos make for a more sustainable alternative to plastic pool floats? Micklewright says, “The main battle now is against PVC plastic pool floats; the flamingos’, the swans and other toys that are hugely popular. PVC is notoriously hard to recycle, and their lifespan is only limited to a few months. It’s a significant business that generates a lot of waste.”
Adding, “Of course, we do not use any PVC in our products but regarding sustainability, our job at Oliver James is three-fold. We must use the best materials and techniques to manufacture lilos that last while trying to use materials that are highly recyclable and/or recycled when we can. We hope that with our growth we’ll then further be able to establish systems to lower our carbon footprints, whether that is through building out our offsetting programs, or collection and recycling programs.”

Easily inflated with a USB rechargeable pump, the lilos also neatly fold into a beautiful tote bag, ready to be taken on vacation. Each double lilo is priced at $1,600 USD, with free express shipping worldwide, as well as duties and taxes included. Visit HERE for more details.