KDHamptons Fashion: Land's End Launches New Sun Savvy Swim Collection
Lands’ End’s new CEO, Federica Marchionni, is making a huge push for sun safety. Lands’ End is partnering with the Melanoma Research Alliance and the Skin Cancer Foundation to raise awareness for skin protection. Most importantly, the Lands’ End Swim Tee’s are rated UPF 50 and recommended by the Skin Cancer Foundation to prevent both UVB and UVA ray damage. Check out some of their brand new designs that will keep you and your family safe from the summer sun here and on their website listed below:
In June, the CDC reported that the rates of melanoma – the deadliest form of skin cancer – doubled over the last three decades. Skin cancer is the most common form of cancer in the United States and cancer prevention programs, such as wearing “sun savvy product”, could prevent 20% of those new cases.
They also have a digital program where if you share a photo with #LandsEndSunSavvy showing how you stay safe from the sun, Land’s End will donate $1 to Skin Cancer Foundation and Melanoma Research Alliance.
See below for more fun and important information about these trendy yet safe swim tee’s:
Lands’ End has men’s, women’s and children’s (boys and girls) swim tees and other products to help protect you from the sun.
The Lands’ End Swim Tee is not only a fashionable beach necessity but also an article of clothing that can save lives.
The Lands’ End Swim Tee is rated UPF 50 and recommended by the Skin Cancer Foundation to prevent both UVB and UVA ray damage.
Lands’ End is partnering with the Melanoma Research Alliance to promote awareness of skin cancers by offering an affordable beach tote filled with sun protectant items on their website.
The Lands’ End Swim Tees come in a variety of styles from long sleeve to sleeveless to everything in between.
The Lands’ End Swim Tees come in a a spectrum of on-trend colors and prints from stripes to tropical florals. They are available in a wide array of sizes including petite, long torso, plus size and long torso plus size. They are also made of a fabric that are both soft and light like a normal tee, it also dries quickly and wicks moisture if you’re golfing or hiking.
*These are only a few of the hundreds of options that are available online. Check out the rest by going to www.landsend.com/.