L’OBJET Welcomes Bohemian Fashion Brand, FIGUE to Hamptons Boutique
Celebrated maker of artisanal home décor, L’OBJET, is delighted to welcome bohemian designer fashion brand, FIGUE, to its lovingly curated boutique in the Hamptons, L’Objet a la Plage. Stephanie von Watzdorf, founder of FIGUE said: “I am so happy to partner with Elad and L’OBJET à la Plage. We met through a close friend and the brand relationship is symbiotic–both brands are rooted in travel and represent luxury and a global aesthetic. We are thrilled to be back in Southampton where we had our first pop-up shop four years ago; it feels like coming home. I am excited to have our hand-made sandals and embellished, printed beachwear next to Elad’s artisanal home décor.”
Together with L’OBJET’s Tulum collection, the boutique represents a unique melange of exotic destinations, from the jungle to the sea, whilst still delivering beautiful refinement. This summer, the Southampton boutique will play host to a special assortment of ready-to-wear pieces with a ‘gypsy-meets-jet-set’ spirit. Both brands were born out of their founders’ passion for travel and a desire to share the talents of artisans around the world.
Elad Yifrach, Founder + Creative Director of L’OBJET said “L’Objet a la Plage embodies the art of resort-living, it’s our ‘let your hair down’ version of the brand. I think this speaks to FIGUE’s aesthetic and collections. Their unique prints, layered textures and impeccably detailed pieces will serve as a wonderful addition to the store which aims to inspire an elegant life by the sea.”