On Saturday, August 4th, James B. Fairchild [pictured above with his children] hosted a VIP cocktail party at his unique new store in Southampton featuring his sister Jill’s new luxury handbag collection~ Fairchild Baldwin.

The new store, offering “a collection of worldly things for those seeking elegant and distinctive lifestyle items,” is the ideal showcase for the exquisite collection, which is designed and made in New York from the finest materials including kangaroo, broadtail and Italian leather with signature hammered handles.

Jill Fairchild developed the “Where to Wear” shopping guides, which were the first global shopping guides covering 14 cities worldwide. She currently consults for numerous fashion brands including J. Christopher Capital; is the Creative Director of Ellesse, an Italian luxury activewear brand; and the Contributing Style Editor for What2WearWhere.com, an online retail boutique and blog.

Jill collaborates with partner Karen Baldwin [a former Public Relations Director at Michael Kors] to create their new Fair luxury collection of handbags, totes and duffels, Fairchild Baldwin.

The collection is “aimed at the modern woman who isn’t about logos but lets her individuality speak through beautiful materials and custom designed handles.” The collection consists of eight styles that retail from $650 for a leather tote to $2,200 for the brand’s signature silhouette, the large “O” bag, which is a statement piece with a handcrafted handle. Fairchild Baldwin beach totes, retailing at $250, are currently available onWhat2WearWhere.com

*For more information and a look inside James B. Fairchild visit www.jamesbfairchild.com.