Romaine Gordon started Hamptons Water Company with an idea of offering an exclusive water for her Amagansett fitness studio, B East [www.eastfit.com]. She tells KDH, “As time went on, label designs were underway, taste tests were happening…..and one idea led to another.  Instead of a water simply to be sold at my studio, why not a create a product to be sold everywhere? And why not have the water actually mean something? I had seen other products around that gave some portion of their sales to a worthy cause, and I thought that it would be great if our water were able to do the same.  Thus our tag line:   Water is NOT just water anymore! And our second trademark:  HYDRATE 2 HELP which incorporates the H2O symbol.” Drink up all the details in Romaine’s KDHamptons Diary below:

Romaine shares, “In 2011, I met David Plotkin at an outdoor spin event, where we took my 50 spin bikes outside to the Amagansett Square to make money and bring awareness to his Max Cure Foundation.  Of course, being a mom of a 12-year old [who, by the way is also a Max], pediatric cancer is especially scary, and I thought MCF would be a great foundation to be involved with and to benefit from our water.”

“Our water comes from a spring located deep in the Catskill Mountains. The water is vapor distilled and enhanced with electrolytes. Being a part of the health and fitness world, I realize the benefits of electrolytes to help the body to hydrate faster and remain hydrated for longer.  Also, I like the idea of using a vapor distilled water as the distillation process ensures that the water has had all impurities removed and is incredibly clean.  The combination of the distillation process along with the added electrolytes gives our spring water an incredibly clean, crisp, unique flavor.”

“Hamptons Water Company currently uses recyclable bottles and plans to use biodegradable bottles when that becomes a more viable option. From every bottle sold, we donate one nickel back to The Max Cure Foundation.  That is equivalent to $1.20 donation per case of water sold.”

“Last summer we “tested the waters” so to speak to see how the water would be received. We sold thousands of cases! In the fall, we secured a deal with Eastern Distributors and you can now find our water in over 100+ locations from Montauk to Manhattan with multiple locations being added daily. We stock several Hamptons homes and NYC apartments for Hollywood start. You will find our water in all of the rooms & the spa at Tom Colicchio’s Topping Rose House in Bridgehampton, and we are in talks with many high end, waterfront resorts and Country/Golf Clubs to served as their water of choice.”

“Last year we sponsored and supported over 30 different foundations and events. Go to website to check out HWC SUPPORTS to see the list.  This year, we are the Silver Sponsor of the Taste of Two Forks, we are the water sponsor for all three Retreat events to help fight violence against women. We are also the water sponsor for the The Luxury Liner in July, August and September and we will be supporting most of the events that we supported in 2012, along with 10 or 15 new events.”

ONE LUCKY KDHAMPTONS READER CAN WIN THREE CASES OF THIRST QUENCHING WATER FROM HAMPTONS WATER COMPANY!

**Enter “Hydrate Me!” in the comment section below for a chance to win. Increase your chances of winning by following @KDHamptons on twitter and send out the tweet: “#KDHamptons Hydrate Me @HamptonsWaterCo!”

*Or, like @kdhamptons on Facebook and comment “Hydrate Me!” on the Hamptons Water Company Win-it post and you have an even better chance you have at winning!

GOOD LUCK!!! Don’t stress if you aren’t a winner, find out where to purchase HWC at:  http://www.hamptonswatercompany.com/where-to-buy.cfm